Simple but good article in the Dallas Morning News about the growth of advertising within niche social networks that “cater to specific interests, backgrounds, professions and age groups.”
Some good stats too:
“ Overall, ad spending on social networking sites is expected to grow 75 percent next year, to $2.1 […]

Here’s a controversial post that appeared on TechCrunch a little while ago. Written by Dan Ackerman Greenberg, cofounder of the Comotion Group, it’s titled, “The Secret Strategies Behind Many ‘Viral’ Videos.” Dan’s company uses some very clever tools to generate a guaranteed number of views. For every moralist decrying his methods, I guarantee there were […]

It certainly was a big year for social networking — and, it’s a good bet that there will be lots of excitement in 2008.
So what about some predictions?
Gary Hall, who is the president of Pringo (a social networking platform), has some thoughts on it:
1. In order to maintain stickiness in 2008, brands will need to […]